Plus: A brilliant hot dog innovation, an amazing use of $1B, a recipe for Richard Nixon’s ham mousse, and more.

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Selling cars, like most anything else, is about winning over customers’ hearts and minds. The jury’s still out on whether French automaker Renault will win minds with the brand-new R5 E-Tech — its most affordable EV yet, clocking in at ~$27k — but it has already won our hearts more than any car ever could: it comes equipped with a baguette basket.

In today’s email:

  • Tech foul: Industrywide, trying to get a job really sucks right now.
  • Weird patents: Meet the humble hot dog holder.
  • Why, though?: Microsoft’s too-cute interface.
  • Around the web: Help NASA by recording crickets, goths in trees, and more.

👇 Listen: Why so grueling? Tech job interviews are getting out of hand.

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The Big Idea
A black man in a gray suit and red tie holding his hands to his face and looking at a laptop screen on an orange background.

It’s not just your imagination: tech job interviews are getting worse

When did interviewing for an engineering job become the fight of your life?
2024-02-27T00:00:00Z
Sara Friedman

In tech’s heyday, you might’ve been asked in an interview why manhole covers are round or how many golf balls could fit in a school bus.

But now, big tech companies are trading in brain teasers for something far worse: labor-intensive interview processes that seem to never end.

Circuitous interviewing — oftentimes with a lot of waiting around, ghosting, and unpaid work — is something many have experienced.

We’re not just impatient, though. The time to hire has actually gotten longer, increasing across all industries to a 44-day average in 2023, up a full day from 2022.

And even interviews for technical jobs — often the highest paid positions aside from the C-suite — are getting grueling, per Wired.

  • In 2023, ~263k workers were laid off from ~1.2k tech companies — with ~15k of those estimated to be engineers. In 2024, more than 42k tech employees have already been let go.
  • On job site Interviewing.io, job seekers shell out $225+ for mock interviews with tech hiring managers. Scoring a “thumbs up” on a technical interview rose in difficulty by 22% since 2022, according to site data.

Plus, on anonymous apps like Reddit and Blind — popular with engineers — vent sessions have illuminated the growing trend of seemingly impossible tech interviews.

Falling from grace

Interviews for technical jobs are more than just an awkward Zoom call: candidates report extreme exercises like coding apps from scratch or crafting in-depth project evaluations — all on tight deadlines (and without compensation).

The experience is a far cry from the ping pong tables and kegs of yore, signaling the ways the industry is changing as companies recalibrate post-pandemic.

There’s also a new whiz kid to compete with: artificial intelligence. Generative AI is not only changing what positions companies are hiring for, but also how applicants apply and interview for jobs.

Like, um, this time a candidate used ChatGPT to generate a live script during a video interview for an engineering job.

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Free Resource

Time to put on your project manager hat…

…and join our YouTube teacher Jamal on a professional quest: how to best delegate and deliver.

PMs are the experts who break down too-tall to-do lists and scheme out how to hit the deadlines. Watch this walkthrough on the 5 stages of managing projects to replicate a structure that sets up team wins.

How to work magic in the background:

  • The project management lifecycle
  • 4 ways to approach project management
  • 4 common mistakes to avoid making
  • What it takes to make an impact
Watch the video →
TRENDING
eyeball wearing a hat

Some good news, for once: Dr. Ruth Gottesman — widow of David Gottesman, an early investor in Berkshire Hathaway and a protege of Warren Buffett — donated $1B to the New York’s Albert Einstein College of Medicine to fund free tuition for all of the Bronx school’s future medical students.

SNIPPETS

Amazon replaced Walgreens on Monday as a member of the Dow Jones Industrial Average. The Dow, unlike the S&P 500, is weighted by the share prices of each of its 30 stocks rather than the companies’ total market value.

Microsoft and Mistral partnered to bring Mistral’s open-source AI models to Azure cloud customers. Making it extra notable: Microsoft is diversifying its AI dealings as European antitrust regulators investigate the tech giant’s $13B investment in OpenAI.

Google’s AI updates: Android users will soon be able to message AI chatbot Gemini via any device, while Android Auto will summarize texts and suggest responses for drivers.

Tech of the future?: Lenovo unveiled its ThinkBook Transparent Display laptop and it’s exactly what it sounds like — a laptop with a completely see-through, 17.3-inch screen.

The FTC and nine state attorneys general are suing over Kroger and Albertsons’ $24.6B merger, claiming it would lead to price hikes, and reduced quality and services.

That’s a lot: With the opening of a new Alice, Texas, location, Dollar General now has 20k stores. The chain plans to open ~800 more this year.

BYD, the Chinese EV darling that outsold Tesla last quarter, is showing off its range (and not in the distance-per-charge sense): it launched both a $14k hatchback and a $230k supercar this week.

Ryanair is weighing fare increases, a mess that Europe’s most-trafficked airline blames on crisis magnet Boeing. The carrier’s expected delivery of 57 new planes remains in flux.

Looking for a dog that doesn’t shed, bark, or have accidents? Xiaomi’s updated robot dog — the CyberDog 2 — costs a cool $3k and can do backflips off your couch.

Guinness announced its first-ever official ice cream, a limited time booze-flavored collab with Tipsy Scoop. Each pint comes in at 5% ABV so it can only be purchased by people of legal drinking age.

Team-building activities: Here are 50+ fun ideas to help remote teams break the ice and boost morale in classic, chuckle-hucking fashion.

Don't miss this...

Cold calling people can really suck. Pick up five soundbites used by top sales reps to instantly generate interest and keep conversations in motion.

Weird Patents
Five patent sketches illustrating different parts of a hotdog holder.

We’ve all been there: you take the glorious first bite of a hot dog only to feel a dollop of mustard hit your jeans mere seconds after. David Sherard of Jackson, Mississippi, clearly also experienced this, since he patented a hot dog holder in 1970. The holder, made for restaurants, “...provides a receptacle capable of trapping surplus mustard, catsup, juices and drippings in a manner to keep the same from trickling on the user’s hands or clothing.” The contraption even has openings so you don’t miss out on clasping that soft bun, and a slot for shoving your napkins — although you won’t need them, since your hands will be so clean.

Don't miss this...

There are thousands of companies valued at $1B+. How many clues do you need to identify today’s billion-dollar brand?

Clue 1: Here are some strange optics: The most critical component of its very first product, released in 1935, was actually built by its longtime rival.

Clue 2: This company’s four main divisions are Printing, Medical, Industrial, and Imaging, the latter of which recorded ¥861.6B in sales last year.

Clue 3: Let this company’s most famous ad set the scene: Andre Agassi hits tennis balls in the desert, lounges poolside, drives an open Jeep, then arrives on the Vegas strip, lowers his sunglasses, and says “Image is everything.”

👇 Scroll to the bottom for the answer 👇

Failure to launch
A screenshot of Microsoft Bob, depicting a cartoon house with a cartoon dog, on a rainbow background.

Why, though?: Microsoft’s user interface that only kids liked

Microsoft thought a cartoon house with cute personal assistants would be a user-friendly interface, but users hated it.
2024-02-27T00:00:00Z
Juliet Bennett Rylah

Long before Microsoft’s investment in OpenAI or its AI chatbot Copilot, it offered a much cuter collection of digital assistants.

We’re talking about Bob, a short-lived and much-hated user interface with a surprisingly long-lasting impact.

What about Bob?

Bob launched in 1995 for a variety of Windows products, including Windows 95.

Instead of the standard Windows desktop, Bob offered a cartoon house where users could click on a letter to access an email client or a notebook to open a word processor.

Several cartoon assistants offered tips and personalization options including Rover, a cartoon dog, and William Shakespeare.

The idea…

… was that a familiar interface would be user-friendly and fun to use, but most people hated it.

Melinda French Gates — then Bill Gates’ fiancee and a Microsoft manager — helmed the project, and noted that it “needed a more powerful computer than most people had back then and a lot of critics found the visuals too cute.”

The New York Times lambasted it as clunky, inconsistent, irritating, and looking as though it’d been designed by “an esthetically challenged sixth-grader.”

Bob was discontinued in 1996.

But elements of Bob lived on

The software fueled Clippit, AKA Clippy, the cartoon paper clip that offered tips to Microsoft Word users, and Rover later appeared as a Windows XP search assistant.

Microsoft designer Vincent Connare also created Comic Sans to replace the more formal Times New Roman in Rover’s speech bubbles, but because it wasn’t ready at Bob’s launch, it appeared in a later font pack and in a movie maker program.

In many ways, Bob was ahead of its time. VR applications now frequently use pleasant home environments as interfaces, including Meta Quest and Apple’s Vision Pro, and AI-powered chatbot assistants are everywhere. They’re just a little more sophisticated.

Fun fact: Microsoft traded the domain name Bob.com to Bob Kerstein, who owned the domain Windows2000.com, in 1999.

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AROUND THE WEB

🎵 On this day: In 1980, Gloria Gaynor’s “I Will Survive” became the first and only song to win a Grammy for Best Disco Recording.

🦗 How to: record crickets on April 8. Oh, why? NASA is requesting volunteers to record animal sounds during the upcoming eclipse for its Eclipse Soundscapes Project.

🍳 That’s interesting: Past presidential recipes, including a breakfast shake that Woodrow Wilson drank despite saying it tasted like “an unborn thing,” and Richard Nixon’s ham mousse.

🌳 Haha: Bless Reddit for letting us know there’s an entire website that is nothing but photos of goths in trees.

🐕 Aww: Two friends.

HOT TAKES

Today, we shared how interviews for technical jobs are more hellish than ever.

But we want to hear straight from you: Has interviewing actually gotten worse?

Share your horror stories

And come back tomorrow to see the results.

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Today’s Fit the Bill answer is Canon Inc. (market cap: $37.89B)

Today's email was brought to you by Juliet Bennett Rylah and Sara Friedman.
Editing by: Ben “Make baguette baskets as mandatory as seat belts and airbags” Berkley.

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