No disrespect to MIT Technology Review, but it really screwed up this year. Its 2024 Breakthrough Technologies list, which highlights 10 innovations poised to impact lives, was mostly solid — some great picks include exascale supercomputers and hyperefficient solar cells — until its embarrassing omission of Flappie. What is it? Truly life-changing tech, Flappie is an AI-powered cat door that prevents felines from entering the house if they’re carrying live or dead prey.
In today’s email:
Carta: Scandal befalls a $7B+ company backing 40k startups.
Hustlenomics: The economics behind pumpkin patches, pickleball, and Spotify — all in one spot.
Dishing it out: How the catering business is evolving.
Around the web: Generate sewing patterns, write a hit song with AI, a broken cat, and more.
👇 Listen: Breaking down all the drama (and there’s just so much) at a company central to entrepreneurs’ world.
The Big Idea
The Carta debacle, explained
Drama unfolded surrounding Carta, a hot startup accused of misusing confidential data.
2024-01-11T00:00:00Z
Juliet Bennett Rylah
The latest hot tech goss involves Carta, a $7.4B player on the VC scene, and a founder who accused it of misusing confidential data. Please join us for tea.
Carta is a company that manages and protects cap tables (short for capitalization table) for ~40k startups, perFortune. A cap table is a detailed list of a company’s current and potential stockholders. That’s important info for both the company and potential investors.
OK, so what happened?
Karri Saarinen, CEO of software startup Linear, posted to X Friday that a salesperson at Carta Liquidity, a Carta subsidiary, contacted a Linear angel investor, saying Carta had a “firm buy order” for their Linear shares.
According to Saarinen, the investor in question was a family member who’d never publicly disclosed their investment, and Linear was never asked to approve a sale.
Saarinen said he suspected that someone at Carta used Linear’s cap table to connect a potential buyer to a Linear shareholder — which is pretty dang shady for a company that’s supposed to be securely managing said data. So, yeah, big yikes.
Then what?
Carta CEO Henry Ward claimed that an employee had violated internal policies, affecting three companies, including Linear.
He also said Carta had launched an investigation and reached out to the impacted founders, and on Monday, that it would be exiting its secondaries business entirely to avoid conflicts of interest.
So, it is over?
Unclear. Carta’s quick pivot out of the secondaries market feels like the correct move, though it may be tough to rebuild trust.
Saarinen later said he’d heard from seven Linear investors and “close to 10” companies who’d received similar messages, indicating the problem may have been more widespread than Ward thinks or has admitted.
Not to mention, this isn’t Carta’s first yikes:
It was sued by former employees alleging sexual harassment and a “toxic” culture, while Ward has been called demanding and vindictive.
Some clients have accused Carta of erratic and poor customer service.
And as Axiospointed out, part of Carta’s valuation was based on that now-nonexistent element of the business.
Free Resource
In 2023, the average sales win rate was 21%...
… and any given deal involved an average of five decision makers.
For our annual state of sales report, we surveyed 1.4k+ sales pros and found that 45% felt overwhelmed by the amount of tools in their tech stacks, and 78% said AI makes them more efficient in their roles. (See where this is going?)
Seven data-backed chapters on sales:
The top challenges and opportunities for sales reps
The growth of informed buyers + self-service sales
How sales teams save time with AI
The impact of tighter budgets
The importance of building relationships
Sales performance benchmarks
Hybrid/remote sales team culture
Here’s the full squeeze — all of our findings in a free ebook.
UK startup Seergrills rolled out the Perfecta, a new grill that can allegedly cook foods 10x faster than whatever you’re currently working with. Its burners can reach 1,652 degrees Fahrenheit and, with AI assistance for checking doneness and sear levels, cook an inch-thick ribeye in 90 seconds, no flipping required. Expected to ship in late 2024, it’ll cost you $3.5k.
SNIPPETS
GPT Store, OpenAI’s marketplace for custom chatbots, is now open after being postponed over leadership turmoil. Offerings include bots that find hiking trails, tutor coding, and more.
Spirit AeroSystems, which makes the door plug that blew out during an Alaska Airlines flight last week, was suedlast month over “sustained quality failures.” Alaska and United have found loose bolts in plugs on other Boeing 737 Max 9 jets since the incident.
Walmart is adding another 1.8m households to its drone delivery service in Texas. The company is also launching new AI tools, including a platform to create outfits virtually and a tool that tracks shopping habits to keep household items stocked.
Honda is making good on its $40B promise to introduce 30 new EVs by 2030. The carmaker announced its new EV line, called the Honda 0 Series, with sedan and van models.
LeBron Jamessigned a multiyear trading card deal with Fanatics Collectibles after working with competitor Upper Deck for 20+ years. This isn’t the first time James has jumped to a rival — he ditched Coca-Cola after ~18 years to work with Pepsi in 2021.
Whiskey? Vodka? Tequila? Nah, America’s bestselling alcohol brand by volume last year was actually High Noon hard seltzer, which sold 21.4m cases, worth $1.5B in sales, in 2023. Tito’s Vodka pocketed the most cash, though: its 12m cases produced ~$2.5B in retail dollars.
Amazon will lay off hundreds of employees across Prime Video and MGM Studios, which it acquired in 2022 for $8.5B, citing reprioritized investment in content and products that “deliver the most impact.”
… That’s not all: Amazon is also cutting 35% of Twitch staffers loose. The tech giant acquired the livestreaming platform over nine years ago, yet Twitch still isn’t profitable.
Don't miss this...
Marketers who use AI or automation are 95% more likely to say their marketing strategy was “very effective” than those who don’t. Check out our 2024 State of Marketing report for more surprises, with data from 1.4k+ marketers worldwide.
WATCH
The winner of the best YouTube series on the planet…
… Well, if we’re being honest with ourselves, it’s probably this series of short cat videos, which is full of tantalizing mysteries:
Why aren’t all four of the series’ cats — Tiger, Rascal, Rocky, and Graham — ever in the same room?
Three years removed from the last video, will season two ever come out?
But if we had to pick a second-place winner, it’d probably be “Hustlenomics,” our own blockbuster series covering the ways popular businesses, industries, and products make money.
Over the last year and change, we’ve studied the sound of pickleball and its impact on growing the game, uncovered what makes a win at the Tour de France so worth it for a brand, explored the multimillion-dollar business of owning a vending machine, and so much more.
Take a look back at our hustle that brought you “Hustlenomics.” If you haven’t yet taken the plunge, we slapped the best of the best together for you into one slick package.
All you’ve got to do is block out some time, hit play, and enjoy the show. No extra clicking necessary.
There are thousands of companies valued at $1B+. How many clues do you need to identify today’s billion-dollar brand?
Clue 1: Started in Pennsylvania in 1970, its first storefront, which sold second-hand clothing, is now a small pharmacy.
Clue 2: Its flagship brand made headlines for its role in bringing Polaroid instant film back from the dead in 2010.
Clue 3: A collection of eight retail sub-brands, one of its leading brands launched in 1992 as “an oasis for the discerning woman with an appetite for worldly inspiration,” which is apparently code for selling $248 ruffled dresses and rocking a strong textile game.
👇 Scroll to the bottom for the answer 👇
Dining In
The catering industry is getting a much-needed makeover
Services are springing up to bring the restaurant experience inside your home.
2024-01-11T00:00:00Z
Sara Friedman
When we think of catering, images of white gloves and chafing dishes spring to mind.
But the pandemic changed how we socialize, trading the jampacked ballrooms of years past for intimate dinner parties at home.
And the catering industry adapted to our shifting preferences with a new crop of services, bringing fine dining to intimate settings, perEater:
Resident lets users book private, customized events at venues around New York City or buy tickets to preplanned dinners with acclaimed chefs.
With Moveable Feast, chefs cook meals for up to 12 people that can be delivered throughout the country.
Takeachef lets users book chefs for private events in their own homes.
With many people once again comfortable holding group events, dinner parties are making a comeback — but cooking from scratch isn’t for everyone.
A tasty win-win
This new setup works well for everyone: Chefs get supplemental income and additional advertising while customers gain access to in-demand restaurants, sometimes without leaving home.
Plus, the trend comes at a time when the restaurant industry has its plate full with problems:
The reservations system is broken, with bots gobbling up bookings and driving fee increases.
People are dining out less than they used to, and restaurants have struggled to rebound post-pandemic.
Many have complained that everything about eating out feels a little worse, despite rising prices on the bill (and the tips).
As the restaurant industry increasingly experiments with robotic chefs and servers, the place to go for a heartfelt, personalized meal might just be your own kitchen.
AROUND THE WEB
🇺🇲 On this day: In 1908, President Theodore Roosevelt declared the Grand Canyon a national monument.
Today’s Fit The Bill answer is Urban Outfitters (market cap: $3.58B)
Today's email was brought to you by Juliet Bennett Rylah and Sara Friedman. Editing by: Ben “1,652 degrees Fahrenheit? That’s nothing; I grew up in Arizona” Berkley.