👋  Good morning. Some tough news to start: self-control is apparently a survival skill. Researchers found that dog brains show the same neural activity as humans when resisting temptation. The same brainwaves that fire when we resist going back for another brownie light up when dogs hear “no” and listen. 

IN CASE YOU MISSED IT

The most interesting business stories of the week

• There’s a startup sunsetting startups — business is booming: Last year saw record new companies, with over 5.5m small business applications filed. That’s an all-time high... but anything that goes up has to come down. Startups also set a record in the number of shutdowns.  Read more
  
  
• Could taking the fun out of college make kids want to go?:  Greenway Institute thinks its novel approach to higher ed could convince prospective students otherwise.What the startup is proposing: college, minus the frills — no dining halls, sports events, Greek life, state-of-the-art gyms, or extracurricular activities. What they’ll get instead: “A degree. A job. No debt.”  Read more
  
  
• Lab-grown diamonds are TikTok's best friend: Live auctions for inexpensive, lab-grown diamonds have flooded TikTok, attracting deal seekers and curious observers with a gamified, adrenaline-fueled shopping experience. The lab-grown diamonds often sell in seconds. Why?  Read more
        
• Why hotels are creating buzz about bees: Bee conservation efforts are typically the domain of nonprofits, government agencies, and universities. But today, hotels are starting to shoulder some of that responsibility, carving out safe spaces for bees to thrive on their properties and making them a central part of the guest experience.  Read more
  
  

WORTH A CLICK

👵  An oldie but a goodie:  How adult sports leagues took over your city

🔥  One of our most-read stories this week:  One man’s designer trash is another man’s side hustle

⚒️  A free resource:  20 ways to craft irresistible content

AROUND THE WEB

📊  Game: Guess the data breakdown.

🖱️ Random: What would a white python computer mouse look like?

📖  That’s interesting: Merriam-Webster’s proposed definition for "artificial intelligence" in 1981.

😮  Whoa: Watch Los Angeles grow up from 1880 nothingness into today’s megalopolis.

🕸️  That’s fun: You’re a spider — build your web.

🐱  Aww: A mom and a baby.

SHOWER THOUGHT 

You're considered weird if you find dishwashers, circular saws, or air conditioning units to be sexy. But it's completely normal with cars.  SOURCE