|
|
|
Hey there,
The data's in. AI Search doesn't look like it did six months ago.
We analyzed real user behavior to map the AI Search landscape: where people search, how they search, and how brands can win.
The 2026 Generative AI Landscape Report breaks it down:
-
The market is fragmenting fast, with Claude's audience growing ~180% in six months
-
Close to 40% of US searches now trigger an AI Overview
-
Length of queries on Google has increased over 5%
-
26% of ChatGPT responses now contain ads - a brand-new competitive layer is forming inside AI answers themselves
If you're setting strategy for the next era of AI Search, this is the report you need to read first. The brands that win in this new era are the ones that adapt fastest. | | | | |
|
|
Best,
Baruch Toledano
VP of AI Search | | | | |
|
|
