Earnings before interest, taxes, and amortization (EBITA) is a measure of company profitability used by investors. It is helpful for comparing one company to another in the same line of business. In some cases, it can also provide a more accurate view of a business's value. Another similar measure adds depreciation to this list of factors. This is earnings before interest, taxes, depreciation, and amortization (EBITDA). Some analysts use EBITA and EBITDA as ways to gauge a company's value, earning power, and efficiency.