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🤿 This Week's Deep Dive
He launched his newsletter in February 2018.
Now, he gets to interview top names in Hip-Hop like Master P, Rick Ross, and Issa Rae.
And gets paid to do it!
This week, we'll talk about how this one creator grew by:
✌️ Skipping conventional advice. Instead of listening to the advice many people give, he took his own path and it's paid off in spades.
🗣️ Creating industry reports. Instead of writing "the book" on a topic, he puts out "the report" for his industry. And it's earned him a ton of recognition.
⚖️ The 80/20 of social media. He follows the advice around "focus on one platform" but he also hedges his bets in a smart way.
And so much more. I also may have found a new favorite newsletter!
Are you ready? Let's go! 🥑
⏮️ If you missed last week's deep dive
I shared Rachel Karten's rise to 54k subscribers and how she built an industry-leading newsletter.
My favorite part of this week's deep dive?
👉 The super smart flywheel she uses to fuel her business
More newsletter subscribers means more content, which leads back to more subscribers - and more clients!
- How he got 15k subscribers from Twitter EASILY
- The super smart referral strategy
- How he'll bring in over $1 million this year
You can read the full deep dive here
🧃 From the Community
This section includes some relevant articles/videos, people to check out, and links you might find interesting from around the creator community.
- Jason writes the Evergreen newsletter about streamlining your sales and engagement using email marketing and automation in less than 2 minutes a day.
- Marc writes Founder Reports, sharing how startup founders, entrepreneurs, and creators start and scale their businesses
- Corey wrote about 7 Skills Anyone Can Learn to Make Success Inevitable
- Eric just relaunched the Freedom Launch newsletter where he shares interviews with people who have successfully reached financial freedom about how they did it. This new version is so good!
✅ If you want to get featured in this section, share the newsletter (your referral link is below) and I'll include you in a future issue of the newsletter.
Have a great week!
- Chenell
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